Don't focus too hard on SEO campaigns to gain ranking in the organic SERPs

Knowing website referrals can help you identify which link-building strategies are working. Search engines look for elements including title tags, keywords, image tags, internal link structure, and inbound links (also known as backlinks). With improvements in data coverage across the nation, more and more people are opting to work on …

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Difficult things about long tail search

We use keyword research to identify potentially useful queries for which a site is not receiving traffic. Keyword research is often abused by aggressive Web marketers who pursue an endless keyword strategy. Endless Keyword marketing continually adds keyword targets to a Website's list of desired queries. This leads to an …

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The evolution of local search in SEO

Attitudes develop in other ways. Some major bumps in off-page SEO can be achieved by using CTAs to increase site traffic, share content (back-linking), or leave positive reviews. If you're out and about in East Yorkshire, it worth checking out things to do in Hull for a great day out …

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Clear and unbiased facts about cloaking

Services are intangible; they cannot be seen or touched and consumers cannot examine them before making decisions. If you want to call yourself an SEO with a straight face, you can't afford not to optimize your header tags. One of the Black hat marketers favorite tools to cheat search engines …

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Provide an analysis section to help with redirect chains

Then ensure you strike at the weaknesses and at least match them on their strengths. I never block Google from working out my own content. For SEO to be successful, it has to be carried out within the context of a unified, holistic and comprehensive design. Such a design should …

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